Google Ads

Online advertising allows the businesses to show their products to the people who are likely to be interested in their products and services. It is a faster way to reach a target audience. Google Ads is one of the most popular platforms used by businesses to promote their products. Now, with the number of online businesses increasing minute by minute, you can understand how many opportunities would be there for you being a Google Ads professional.

Course Outline

  •   Fundamentals of Google Ads
  •   Setting Up Your PPC Strategy
  •   Keywords and Match Types
  •   Setting up google ads account
  •   Creating Text and Search Ads
  •   Advanced Ad Features
  •   Googe Ads Extensions
  •   Campaign Types Budget and Reach
  •   Optimizing Your Account
  •   Display Text Ads
  •   YouTube and Video Ads
  •   Setting And Measuring Goals
  •   Working with Quality Score
  •   Reporting and Testing


As such, there are no formal pre-requisites to pursue this course. However, the candidate needs to have a basic understanding of computer science and Internet. Also, before taking up the exam, it is necessary to be thorough with the exam topics.


IP Expert provides more than 17 digital marketing certifications to the students. Out of those, nine are from Google, three Hubspot certifications; one Facebook certification, one Bing certification, and the rest are from affiliated vendors in the industry. You also get a Google ads expert certification once you pass a simple exam from IP Expert. We make sure that all our students are well-trained before they appear for the exam. Our team of professionals helps you with the registration process as well. You can link your digital certification badge to all your social media profiles, especially LinkedIn to tell the world what you have achieved.

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What Will You Learn?

During the Google Ads training course, you will learn creating an account on Google Ads, structuring your first campaign, setting up conversion tracking, identifying relevant audience, setting up bids and budgets, and a lot more. This Google Ads training course is suitable for both those who want to learn from the scratch and for those who want to learn the advanced techniques to create a fruitful Google Ad. During the training period, you will also learn how to do effective keywords research, create impactful ads, and optimize ad campaigns for effective results. We will also dive into Google Ads dashboard and tools and techniques you must know and understand to stay relevant in the field.

Google Ads is the most rewarding area of digital marketing as once you get certified you earn amazing monetary benefits. Being a certified Google Ads professional adds value to your resume and multinationals come up with handsome packages to hire you. IP Expert is one of the best Google Ads training institutes in India and we make sure that all our students get skilled to attain a wonderful job with a handsome package in the industry.

  •   Learn the basics of Google Ads dashboard
  •   Know the tools and techniques to rank your Ad on search engines
  •   Learn how to design and create an ad campaign that gives a boost to businesses
  •   Understand how to analyze the performance of ads
  •   Learn setting up conversion tracking and setting up bids
  •   Earn a number of certificates that will add value to your resume
  •   Become a Google Ads professional who can go on and become an asset for medium and large-scale firms

How you’ll benefit?

  •   With Google Ads certification, you demonstrate credibility, knowledge, and skill in a specialized niche and hence you open doors to a lot of job opportunities
  •   Once you add the certification to your profile, it automatically tells the employers that you can demonstrate campaign running with ease and benefit their products/services
  •   Everything is online however to reach the right mix of audience is very important and more than millions of users read reviews on Google before making the purchase. This certification allows you to do convey your message to the target audience effectively.
  •   This certification is a highly valued and globally recognized. You can sit at home and earn lakhs of rupees by freelancing for various websites
  •   If you choose to work for a single company, then you can earn as much as Rs 10 lakhs per annum if you are certified in this field.

100% JOB Guarantee

Everything said, we provide a 100% job guarantee in writing to our students. We work with multinational companies and have an unmatched track record of placing our students in renowned workplaces. Our Human Resource team works day and night to build links with the major multinational companies. As of now, IP Expert arranges personalized interviews with companies like HCL, TCS, Accenture, Ericsson, Aricent, Tech Mahindra, Wipro, Infosys, among others in the IT field. That said, Google ads is something that is required by all companies with internet presence so we have tied up with multinationals in several domains including FMCG, health, automobiles, digital marketing, among others. Being one of the best Google ads training institutes in India, we have ensured that our placement team is refined and, on their toes, always.

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Learn from the industry experts

Our trainers are industry experts and Google ads-certified professionals who work day and night to train students. IP Expert has hired trainers who have been in the Google ads industry for more than 10 years or so. Our trainers have handled Google ads projects of many multinationals and they are all set to share their expertise and experience with our students.


IP Expert offers flexible batch timings for students and working professionals. We provide full time as well as part time courses on weekdays and weekends. You can also enroll for our Google ads online course and learn from home.

Hands-on Project Training

At IP Expert, we make sure that students learn through experience. As it is said that every specialization includes a hands-on project, we make sure that our students handle several Google ads projects in the corporate world. Note that you will need to successfully finish the project(s) to complete the specialization and earn your certificate.

Authentic study material

While our course content is based on Google guidelines, we provide professionally designed complete study material including Books, workbooks and course videos

Earn a Certificate

When you finish every course and complete the hands-on project, you will earn a certificate from IP Expert that you can share with prospective employers and your professional network. This certificate will add value to your resume and make you stand out in the digital marketing industry.

100% Job Guarantee

We provide a written guarantee that each and every student of ours will be placed in renowned IT firms. We also make sure that we train our students with the English speaking and Interview handling classes for better job opportunity.

Contact Us

Course Duration : 40 Hours

IP Expert offers flexible batch timings for students and working professionals.We provide full time as well as part time courses so that students can complete their courses as per their convenience, you can also register for our online trainings.

Weekday Batches Monday – Friday
Weekend Batches Saturday & Sunday

Please feel free to write us at for any queries related to any event, upcoming batch and fee details.

  • Vatika business center
    Sector 28, Gurugram
  • +91 - 8954495006
    +91 - 9289606288
  • Mon to Sat - 9 AM to 11 PM
    Sunday - 10 AM to 6 PM