Email Marketing

Email marketing works fantastically for brands who aim to reach out to niche audiences to sell their products or services. Several studies have shown that marketers who use this tactic often boast engagement rates. There are millions of online businesses running successfully so you can imagine the demand of skilled email marketers in the industry.

Course Outline

  •   Fundamentals of Email marketing?
  •   Types of email marketing
  •   Setting up email marketing account
  •   Create an Email Campaign Checklist
  •   Develop Emails that Drive Results
  •   Automating your Emails
  •   Best practices to send bulk emails
  •   Tricks to land in inbox instead of spam folder
  •   Email marketing software
  •   Improving ROI with A/B testing


As such, there are no formal pre-requisites to pursue this course. However, the candidate needs to have a basic understanding of computer science and Internet. Also, before taking up the exam, it is necessary to be thorough with the exam topics.


IP Expert provides more than 17 digital marketing certifications to the students. Out of those, nine are from Google, three Hubspot certifications; one Facebook certification, one Bing certification, and the rest are from affiliated vendors in the industry. You also get an Email marketing expert certification once you pass a simple exam from IP Expert. We make sure that all our students are well-trained before they appear for the exam. Our team of professionals helps you with the registration process as well. You can link your digital certification badge to all your social media profiles, especially LinkedIn to tell the world what you have achieved.

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What Will You Learn?

During the email marketing training course, you will learn to create highly optimized and high-quality email marketing campaigns. You will also learn working on various email marketing tools like Mailchimp, HubSpot, and others. Further, the email marketing course will dive into setting up email marketing lists and profitably sending it to the target audience and get them click the links to your business. According to a 2015 study by the DMA, for every $1 spent, an email has an average $38 return on investment (ROI). When shoppers are ready to buy something, they often look for emails from their favorite stores. This is why businesses are always looking for marketers who are skilled in this technique.

Learning email marketing opens doors to ample of opportunities in multinational companies. IP Expert has hired the industry best trainers who have more than 10 years of experience in email marketing industry working with multinationals. During the online and offline training, students get to have hands on experience in email marketing. They also get to work on email marketing projects with several multinationals. Once they complete the certification, students get a chance to work on handsome packages in the industry.

  •   Learn how to set up email lists
  •   Know how to create optimized email marketing campaigns
  •   Work on tools like Mailchimp, Hubspot, Klaviyo among others
  •   Understand key metrics while A/B split testing and analyzing email marketing data
  •   Know how to create an email marketing strategy for getting conversions
  •   Gain experience by working on several projects of email marketing
  •   Earn a number of certifications in email marketing that will add value to your resume

How you’ll benefit?

  •   Email marketing is one of the oldest forms of online marketing which still holds relevance. However, now employers looking for certified professionals who can make a difference with their innovative ideas and skills
  •   Businesses use enable clients to communicate with other major content on their website or blog and hence email marketers are always in demand
  •   According to The State of Email Marketing in 2018 study, three of four businesses make considerable financial investments on email marketing, sending emails for marketing purposes on a weekly or daily basis. Hence, they need you!
  •   You can earn very well, once you are professionally certified in the field of email marketing
  •   Besides, you can expand your own business using the technique for your own website or by taking up freelance projects
  •   There are over 100,000 inbound certified marketers who are transforming how the world does business through email marketing certification and hence you can join the community and increase your value.

100% JOB Guarantee

Everything said, we provide a 100% job guarantee in writing to our students. We work with multinational companies and have an unmatched track record of placing our students in renowned workplaces. Our Human Resource team works day and night to build links with the major multinational companies. As of now, IP Expert arranges personalized interviews with companies like HCL, TCS, Accenture, Ericsson, Aricent, Tech Mahindra, Wipro, Infosys, among others in the IT field. That said, Email marketing is something that is required by all companies with internet presence so we have tied up with multinationals in several domains including FMCG, health, automobiles, digital marketing, among others. Being one of the best Email marketing training institutes in India, we have ensured that our placement team is refined and, on their toes, always.

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Learn from the industry experts

Our trainers are industry experts and Email marketing-certified professionals who work day and night to train students. IP Expert has hired trainers who have been in the Email marketing industry for more than 10 years or so. Our trainers have handled Email marketing projects of many multinationals and they are all set to share their expertise and experience with our students.


IP Expert offers flexible batch timings for students and working professionals. We provide full time as well as part time courses on weekdays and weekends. You can also enroll for our Email Marketing online course and learn from home.

Hands-on Project Training

At IP Expert, we make sure that students learn through experience. As it is said that every specialization includes a hands-on project, we make sure that our students handle several Email marketing projects in the corporate world. Note that you will need to successfully finish the project(s) to complete the specialization and earn your certificate.

Authentic study material

While our course content is based on Google guidelines, we provide professionally designed complete study material including Books workbooks and course videos.

Earn a Certificate

When you finish every course and complete the hands-on project, you will earn a certificate from IP Expert that you can share with prospective employers and your professional network. This certificate will add value to your resume and make you stand out in the digital marketing industry.

100% Job Guarantee

We provide a written guarantee that each and every student of ours will be placed in renowned IT firms. We also make sure that we train our students with the English speaking and Interview handling classes for better job opportunity.

Contact Us

Course Duration : 40 Hours

IP Expert offers flexible batch timings for students and working professionals.We provide full time as well as part time courses so that students can complete their courses as per their convenience, you can also register for our online trainings.

Weekday Batches Monday – Friday
Weekend Batches Saturday & Sunday

Please feel free to write us at for any queries related to any event, upcoming batch and fee details.

  • Vatika business center
    Sector 28, Gurugram
  • +91 - 8954495006
    +91 - 9289606288
  • Mon to Sat - 9 AM to 11 PM
    Sunday - 10 AM to 6 PM